What: A Guitar Hero marathon fund-raising event in which participants will donate $5 for unlimited play to perform songs from Activision’s “Guitar Hero III: Legends of Rock” to try and become the “Dallas Guitar Hero” champion. All donations collected from the event will go to the Dallas non-profit foundation, Education is Freedom, which is part of the educational initiative "Igniting Opportunity for the Children of Dallas Campaign" introduced earlier by Mayor Tom Leppert. Who: Any Guitar Hero fanatic 7 years and older*, Dallas Mayor Tom Leppert, Blockbuster Chairman and CEO Jim Keyes, CEOs and celebrities. For more information or to download a waiver visit www.blockbuster.com/corporate/news